Our mission is to amplify stories of the kindness that already exists. We want to inspire people with hope and positivity, so that they feel better about themselves and the world. But we can’t do that alone.
That’s why we’d love you to join our movement for change.
How? By making a pledge and becoming a Kindness Ambassador. It’s all about seeing kindness and talking about it to spread the story more widely. To celebrate your involvement, you’ll even get a digital badge when you sign up!
Don’t worry, we won’t be checking up on you: choosing to become a Kindness Ambassador is entirely voluntary. But you will receive an email a couple of times a month, to check in and inspire you to keep going with the amazing job you’re doing.
We hope that knowing you are part of a wider group is inspiring and helps you stay committed to spotting (and talking about) kindness.
What is it?
A structured way to commit to seeing and sharing kindness in the world using the 3-step process:
Step 1: Commit to noticing at least 1 act of everyday kindness in the world around you each week. If you want to, you could put your commitment in a pledge: ‘I pledge to be an ambassador for kindness by…’ (*I’ve made a few suggestions to get you started)
Step 2: Each time you notice a kind act, tell at least 1 other person about it, using whatever method works best for you. For example: in person, via WhatsApp, on social media
Step 3: Encourage the person or people you tell to share the story more widely, creating a wider effect
Who is it for?
- People who want to be part of a movement for change
- People who want to recognise kindness in the world around them
- People who already notice a lot of kindness in the world
- People who want to share the hope and positivity of kindness by telling others about it
*Example pledges
- Noticing 1 example of kindness each week & telling my best friend about it
- Posting an Instagram story dedicated to examples of kindness once a month
- Starting my weekly choir practice by telling everyone about something kind I have seen happening (no more starting by complaining about the weather!)
- Encouraging others to talk about the kindness they see
Remember, to be recognised as a voluntary Kindness Ambassador, all you need to do is complete a pledge to request the digital badge. It’s up to you where you display your pledge and your badge, but we’d love to hear about it. So if you’re displaying it on social media, it would be great if you tag Time for Kindness and include the hashtag #TimeForKindness